Mr. Green Enters New Partnership and Yggdrasil to Offer Content to 888 Casino Players
Mr. Green entered a deal with IWG Games and a new UK casino to host a new portfolio of games, and it is 888 Casino. It is going to offer games from the award-winning supplier, Yggdrasil Gaming. The integration between the platforms is complete, and 888 Casino players now have access to the fantastic portfolio of games of Yggdrasil Gaming.
The content is available for 888 players who are in the United Kingdom and Denmark. In the future, they plan for the gaming content to be open to the Swedish players as well. The integration also includes the in-game promotional tools of the developer, such as BOOST which helps in retaining players, and encourages engagement.
The CEO of Yggdrasil Gaming, Fredrik Elmqvist, stated that it is an exciting deal, and it expands the reach in many regulated markets. He added that 888 is one of the leaders in the market, and they are thrilled to provide their players with new gaming content
MRG Brands – Including Mr. Green to Offer IWG Games
IWG, the London-based gaming supplier is going to have its portfolio of games available across MRG brands after they both entered a new partnership recently. According to a press release, content from the London-based and award-winning supplier of instant win and online games is going to become available for all players, including UK players, at MRG brands. Therefore, titles from the supplier including Cash Buster Series along with a wide array of IWG games will be available for UK players through different sites of MRG, including its flagship casino brand, Mr. Green.
Simple Integration – Thanks to SG Digital
Mr. Green has acquired access to the portfolio of IWG courtesy of the integration by OGC (Open Gaming System) content aggregation platform. The platform is from SG Digital, the digital arm of the Scientific Games Corp. The deal is one of the series of critical commercial partnerships and agreements for the supplier. It is going to add Mr. Green to its long list of partners who offer its content including some of the top UK casino brands like as William Hill, Bet365, 888 and GVC
The CCO of IWG, Leon Thomas, commented on the deal by saying that the new partnership with Mr. Green is a critical commercial move for the company, as it will allow them to expand their reach across the UK market as well as other markets where MRG operates. The latest agreement shows that the demand on the instant win games keeps growing, across the different regulated markets. He concluded his comment by saying that they are thrilled to provide the players of Mr. Green with new gaming content and that they are looking forward to giving them more of that in the future.
On the other hand, the Head of Gaming at Mr. Green, Jacqui Gatt, commented by saying that they are pleased to have reached such an agreement with the award-winning gaming supplier, IWG. He added that they have a reputation for delivering high quality and engaging games and that they are confident that their players will appreciate and enjoy what it has to offer.
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